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The Ultimate Artist Guide to Marketing Your Art Online
As an artist, you know that having a successful career requires more than just creativity and skill. With how technology has changed the industry, it is essential to have a robust online presence. But understanding digital marketing can be overwhelming, especially for those new to the game. What are SEO, social media, and digital marketing? How can you use them for marketing your art online? Let’s break down the basics so you can get your art out there and make some money!
SEO and Social Media Marketing
Search engine optimization (SEO) and social media marketing are two essential tools for promoting your art online. SEO involves optimizing the content on your website and social media accounts to increase its visibility on search engines such as Google or Bing. This allows more people to find your work easily. Additionally, social media provides another platform for you to share your art with potential customers and engage with them directly. It also helps improve search engine rankings if used correctly.
Etsy and Amazon are two of the best places to list your artwork. Until you build traffic, consider spending a little money on Etsy advertising. Amazon allows an artist to sell your orginal artwork or prints on demand by copying and pasting their Etsy listings over to Amazon. Printify for Etsy is a…